This Privacy Policy (the "Policy") delineates the intricacies surrounding the collection, utilisation, and safeguarding of personal information within Jupiter Meta’s Consumer Research Application (the "Application"). Users are subject to the terms stipulated in this Policy upon accessing and utilising the Application.

1. DEFINITIONS

1.1 Personal Information

"Personal information" encompasses data identifying or related to a particular individual, limited to names, email, addresses, PAN, Aadhaar etc and does not include mobile number and location

1.2 Decentralised Identifiers (DID)

"Decentralised Identifiers" or "DID" refers to blockchain-based cryptographic identifiers implemented by Jupiter Meta to obfuscate user identities, ensuring secure, decentralised, and pseudonymous interactions.

2. INFORMATION COLLECTION AND USAGE

2.1 Purpose

The collection of information serves the singular purpose of conducting consumer research studies and

surveys facilitated by the Application.

2.2 Use of Decentralised Identifiers (DID)

DIDs are instrumental in preserving user anonymity. Leveraging blockchain technology, DIDs securely mask user identities, providing a cryptographic layer of protection against unauthorised access.

3. INFORMATION SHARING

3.1 Third-Party Sharing

No personal information, including metadata, is disseminated to third parties to uphold the sanctity of user privacy.

3.2 Aggregated and Anonymized Data

Research responses, once anonymized and aggregated, may be shared with research-conducting entities to derive insights, without compromising individual user privacy.

4. USER RIGHTS

4.1 Access and Correction

The right to access and rectify personal information held within the system.

4.2 Opt-Out

The right to opt-out of marketing communications, ensuring control over data usage.

4.3 Deletion

The right to request the deletion of user accounts and associated data, adhering to data erasure principles.

5. SECURITY MEASURES

5.1 Encryption

End-to-end encryption protocols are implemented to protect personal information and research responses during transmission and storage.

5.2 Security Audits

Regular security assessments, including penetration testing and code reviews, are conducted to ensure the robustness of implemented security measures.

6. COOKIES AND TRACKING TECHNOLOGIES

6.1 Purpose Cookies and advanced tracking technologies are employed for user experience enhancement and detailed research pattern analysis, all while maintaining the utmost respect for user privacy.

7. AMENDMENTS

This Policy may undergo periodic updates to reflect evolving practices. The date of the latest revision will be prominently displayed.

8. CONTACT INFORMATION

For inquiries, users can reach out to Jupiter Meta at hello@jupitermeta.io.

CONCLUSION

This Privacy Policy constitutes a legally binding document elucidating Jupiter Meta's commitment to the intricate technical and cryptographic principles safeguarding user privacy within the Consumer Research Application.